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Spa Ownership & Management
Do you dream of managing or owning a spa or salon? Or, you’re already there and want to enhance your business acumen and be better poised to flourish? Make it happen with the right knowledge and business training.
Demystify the daunting details of starting and running a business with our NEW live-online Spa Ownership & Management course.
Course Description
Aimed at educating those who aspire to manage or own a spa or salon, wellness entrepreneurs, and current managers seeking to elevate their professional competency, this course is designed to provide you with the knowledge and confidence you need to become a savvy business owner and/or manager. Throughout this comprehensive 300-hour online curriculum, you will learn the full scope of planning and executing a business strategy and the day-to-day operational requirements to keep a business functioning – and thriving.
You’ll also receive hands-on, applicable experience by participating in a case study project that will replicate the scenario of starting a business from conceptualization to implementation. At the end of the program, students will present their business plans supported by real sources.
You’ll learn a variety of topics:
- Types of businesses and ownership
- Market analysis and strategy development
- Hardware and software needs
- The basics of financing, procurement, accounting, and operations
- Designing your space and implementing equipment
- Human resources, personnel, and management best practices
- Branding and marketing
- Merchandising and retail management
- Sales and customer service
Course Curriculum
| Spa Ownership & Management Curriculum Details | Total Hours |
|---|---|
| Introduction to Business | 7 |
| Types of Business Ownership | 21 |
| License and State Regulation | 14 |
| Market Analysis | 30 |
| Business Financing | 30 |
| Business Equipment and Tools | 18 |
| Business Real Estate | 15 |
| Account & Organization Structure | 15 |
| Staffing and Human Resource Management | 25 |
| Retail Management | 21 |
| Brand Management | 15 |
| Marketing Strategy | 30 |
| Business Merchandising | 7 |
| Fundamental of Sales | 14 |
| Customer Services Fundamentals | 10 |
| Business Projects | 28 |
| TOTAL | 300 |
Course Schedules
This part-time course will take place via Zoom on weekday evenings.
Qualifications for Enrollment
In order to qualify for the course, an individual must have a High School Diploma/GED, as well as an Appearance Enhancement License (not including Waxing), Massage Therapy License or a degree in business, administration, or marketing, or have worked in the beauty industry for at least five years.